PURITY Drink Bottle Collection
Client
Tescoma
Year
2016
Role
Industrial Designer
Award
Award
A reusable bottle designed for everyday life
The PURITY bottle was designed to encourage the everyday use of reusable drinkware through a combination of ergonomic design, intuitive functionality and timeless aesthetics. Rather than competing through visual complexity, the project focused on creating a simple, durable product that naturally becomes part of everyday routines.
The flowing silhouette provides a comfortable grip while fitting securely into the hand, bottle holders and backpacks. An intuitive one-handed lid, integrated carrying strap and carefully balanced proportions make the bottle equally suitable for commuting,
work, sports and travel.
Designed as a long-lasting alternative to disposable plastic bottles, PURITY combines durable BPA-free materials with clean, functional detailing that supports years of daily use. The restrained design language also established a flexible platform that was later expanded into a broader family of hydration products, including versions with integrated infusers and additional capacities.
Winner of the Red Dot Design Award 2016, the PURITY collection demonstrates how thoughtful industrial design can elevate a simple everyday object through ergonomics, usability and lasting visual appeal.